Reliable Networks Blog

All About the New U.S. Cyber Trust Mark

April 25, 2025 No Comments

The Cyber Trust Mark is a new smart device label created by the US government to prove that a device is safe. Internet of Things (IOT) devices have risen in popularity recently. Devices like smart thermostats and baby monitors make our lives easier, but also open us up to cyber threats. 

There were over 112 million IoT cyber attacks worldwide in 2022, and this number continues to grow. With an increase in AI-powered attacks, an 82% increase was expected in 2024. The United States created new standards to confirm a device is safe. 

As a result, you may see a shield with the “U.S. Cyber Trust Mark” when device shopping. Let’s take a look at what this means and how you can use this new feature next time you make a purchase. 

What is the Cyber Trust Mark?

Smart devices are everywhere nowadays, from our homes to offices. Yet, some such devices are still insecure, leaving openings for hackers to steal our info and spy on us. In 2023, TVs, smart plugs, and digital video recorders had the most IoT vulnerabilities and attacks. Many more types of devices may be dangerous without our knowledge. 

This problem is now being solved through the Cyber Trust Mark. It will tell you which device is safe without a doubt. Even if you’re not tech-savvy, you can purchase with confidence.  

How Does a Device Get the Cyber Trust Mark?

To get the U.S. Cyber Trust Mark, a device has to undergo tests to verify its security. These tests cover several points and examine things like:

First, the device should have strong passwords. Weak passwords are easily guessed by hackers. This is one of the most common ways cybercriminals hack into devices. Next, the device should keep your information safe. It should use appropriate methods to lock up your data for privacy and security. 

The device should also be regularly updated. These updates fix problems and keep the device safe from hackers. Devices with frequent updates are more secure than others. 

How Often are the Standards That Define the Cyber Trust Mark Updated?

The standards of the mark will change over time. New threats keep appearing, and the government will update the standards to cope with these. This way, the mark will always stand for good security.

Retesting of the devices might sometimes be necessary. This helps to ensure that they still meet the standards.

How Can Companies Get the Mark for Their Devices?

Companies have to apply to get the mark. They send their devices for testing, and if it passes, it gets the mark. The company can then put the mark on the box of the device.

This requires time and costs, but it’s worth it for businesses. It can help them sell more devices with an increase in consumer trust. 

When Will We See the Cyber Trust Mark?

It is new, but the mark will start showing up on devices soon. They want stores to start using it immediately, meaning the next time we go shopping, we may see it. Many types of smart devices may obtain the Cyber Trust Mark, including but not limited to the following:

  • Smart TVs
  • Smart speakers
  • Security cameras
  • Smart thermostats
  • Smart locks

How Does the Mark Help Consumers?

The Cyber Trust Mark makes shopping simpler. It doesn’t require any technical knowledge. All you have to do is look for the mark to confirm which device is safe. 

The mark also encourages companies to make safer devices. They want the mark, so they work harder at security.

What if a Device Doesn’t Have the Mark?

If a device doesn’t have the mark, that doesn’t mean it’s not safe. In this case, you should look into its safety features. You may also ask the store or check online for more information.

Wherever possible, it’s best to choose devices that carry the mark. This way, you can be sure they have passed important safety tests.

What to Do If You Already Have Smart Devices?

If you already have smart devices, don’t worry. You can still take steps to make them safer, even without the trust mark. 

Here are some tips:

  • Change default passwords 
  • Keep the software updated 
  • Turn off features you don’t use 
  • Use a strong Wi-Fi password

Follow these steps to help protect your devices and your info.

What’s Next for Smart Device Safety?

The Cyber Trust Mark is a big step for device safety, but it’s just the beginning. We’ll see more changes in the future. These may include:

  • Stricter standards for the mark
  • More types of devices getting the mark
  • Better ways to test device safety

The goal is to make all our smart devices safer to protect our info and our privacy. For now, the mark will only apply within the U.S., but other countries may create something similar in the future. 

Stay Safe and Smart

The Cyber Trust Mark helps us in making informed choices; it’s an easy way to know what devices are safe. When you shop, look for the mark. It’s your sign of a trustworthy device.

Keep in mind that device safety is constantly changing. Keep yourself informed about new threats and safety tips. 

If you have any questions about device safety, don’t be afraid to ask. Contact us today for help making your smart home safe and secure.

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Featured Image Credit

This Article has been Republished with Permission from The Technology Press.

Roadmaps for Data Security and for Strategic Planning

April 24, 2025 No Comments

Roadmaps for Data Security and for Strategic Planning

It is time you were encouraged to stop looking at the technology you use to run your business as just some reliable piece of invisible infrastructure that hums along in the background.

Instead, business owners should look at technology from a strategic perspective. What can technology do to support business in the future? How can new technology help your present business evolve and adapt to new market demands and customer expectations? For instance, AI is a new technology that may create serious disruption in many industries. Failure to think into the future could put a business at a disadvantage. Unfortunately, most small businesses face two challenges that make it difficult to incorporate new technology into their strategic plans.

  1. In-house staff focus more on maintaining existing technology – For many SMBs, in-house IT staff resources are limited. As a result, much of their time and attention must be focused on putting out fires and handling emergencies. Beyond that, day-to-day maintenance and support of your IT infrastructure is probably stretching them past the breaking point.

  2. Leadership expertise in SMBs is concentrated entirely on running the business and growing revenues. Very simply, SMB leadership’s skills are in their specific industry. Management needs to be focused on the product or service and driving revenues. The issues get back to “core competencies.” A business that gets distracted from its core competencies may damage its focus on quality and meeting customer expectations.

Because of these two challenges, SMBs tend to not integrate technology into long-term strategic planning. They simply don’t have the luxury of devoting resources to IT planning. There is a solution, however. An MSP has the depth and breadth of resources that you could never hope to build and manage internally. To do so would drain management focus and be financially unsupportable.

What can an MSP bring to a small business? Here are six areas where an MSP can help a small business act strategically and integrate technology into long-term growth plans.

Building a Technology Roadmap

At the heart of a technology roadmap is this question: “Can technology improve the delivery of products and services or improve qualitatively the nature of the product or service itself?” A technology roadmap works to develop a complete, concrete answer to this question. It is a long-term planning document that defines how and what technology should be incorporated into the growth of the business. Individual parts of a roadmap will address specific aspects of the company’s technology such as software development, infrastructure upgrades, digital transformation, and product innovation. A technology roadmap that includes product innovation is especially important. The roadmap may also include research and development initiatives.

Creating a Security Roadmap

A security roadmap is the result of a risk management analysis. By analyzing the vulnerabilities in your IT infrastructure, including cyber security threats, an MSP can create a security roadmap that identifies all the actions that need to be taken to fortify your IT infrastructure as much as possible. Like a technology roadmap, it is a specific plan for ensuring that your data, network hardware and software remains safe from cybercriminals. Data is critical to your business. It is proprietary and it is also very vulnerable to theft. A data breach can be a real threat to the viability of your business. The legal and reputational consequences can take down a small business. A security roadmap can include:

  • Determining what regulations govern your data (HIPAA, GDPR, FERPA, etc.)
  • Developing access protocols
  • Training employees about human vulnerabilities to cybercrimes, such a phishing
  • Creating effective backup procedures, which are a particularly important defense against ransomware attacks

Top 10 Security Tips for Mobile App Users

April 20, 2025 No Comments

Mobile applications have become an integral part of our lives. We use them to browse the internet, network, communicate, and much more. But they open us up to risks caused by fraudsters who may steal information or damage our phones. 

According to 2024 data from Asee, over 75% of published apps have at least one security vulnerability. This means that 3 out of every 4 your favorite apps could be risky to use. It’s important to be cautious while downloading and maintaining apps. Here are ten simple tips that can help keep your mobile apps secure.

Why Is Mobile App Security Important? 

Not only do 75% of apps risk our security, but business apps are three times more likely to leak log-in information. These risks also include even the most popular apps. Those with over 5 million downloads still have at least one security flaw. 

Using mobile apps is not always safe. There are many ways for hackers and criminals to steal your data. This can happen because of your internet connection, app permissions, and more. Next, we’ll cover ten essential security tips to keep your data safe when using mobile apps. 

Top 10 Security Tips for Mobile App Users 

Mobile apps can be dangerous, but there are ways to reduce these risks. If you’re careful about where you download apps, the permissions you allow, the internet connection you use, and more, you can keep your data as safe as possible. Here are the top ten security tips for mobile app users: 

1. Only download from official stores

The first step of mobile app security is choosing safe apps. Some apps are not secure, even when they look legit. It’s important to be aware of the source before you click download. Always download your apps from the App Store or Google Play. 

These stores check apps to make sure they’re safe. Don’t download from random websites. They might have fake apps that can hurt your phone.

2. Check app ratings and reviews

Before you download an app, see what other people are saying about it. If lots of people like it and say it’s safe, it is probably fine. But if people are saying it has problems, perhaps you don’t want to install it.

3. Read app permissions

When you find an app you want to download, stop and do research first. If you download a fake app by mistake, your device may be attacked. It can open you up to malware, ransomware, and more threats. 

Apps frequently request permission to access certain parts of your phone. Maybe they want to know your location or use your camera. Consider whether they really need that information. If an app requests access to too much, do not install it.

4. Update your phone’s operating system

Keep the software on your phone up to date. New updates frequently patch security vulnerabilities. This makes it more difficult for the bad guys to hack into your phone.

5. Use strong passwords

We use apps for many day-to-day tasks like sending emails, storing files, and sharing on social media. If an app is hacked, your personal information can be stolen. 

Passwords protect your apps. Make sure your password is difficult to guess. Use letters, numbers, and symbols. Do not use the same password for all apps. That way, if a person guesses one password, he or she cannot access all your apps.

6. Enable two-factor authentication

Two-factor authentication means an additional step in order to log in. It can send a code to your phone or email. This will make it way harder for bad people to get into your accounts.

7. Beware of public Wi-Fi

Public Wi-Fi is never a safe space. There may be bad guys watching what you do online. Never use public Wi-Fi on important apps. Wait until you’re on a safe network, like the apps for banking.

8. Log out of apps not in use

Log out of apps whenever you’re done using them. This is even more important when the apps hold personal information, such as banking or email apps. In case someone steals your phone, it’s much harder for them to access your apps.

9. Update your apps 

Developers of applications usually fix security issues in updates. Keep updating your apps whenever newer versions get released. It will help in safeguarding your information.

10. Use security features 

Lots of apps have additional security features. These may include fingerprint locks or face recognition. Switch these on if you can, as they can help stop other people using your apps. Even with these security tips, it’s important to take other measures to protect your data. Be sure to follow our tips on safe downloads and data protection in addition. 

Stay Safe While Using Mobile Apps 

It’s not hard to stay safe with mobile apps. Just be careful and think before you act. Only download apps you trust. Keep your phone and apps updated. Use strong passwords and extra security when you can.

Remember, safety is in your hands. Don’t hesitate to ask for help with app security. For more mobile app security tips, feel free to contact us today.

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Featured Image Credit

This Article has been Republished with Permission from The Technology Press.

An MSP can help you prepare your business for tomorrow’s market

April 17, 2025 No Comments

An MSP can help you prepare your business for tomorrow’s market

Many small businesses tend to view an MSP as the local fire truck. Available when an emergency happens, they rush in, put out whatever tech fires broke out, and then leave. This is also known as the “break-fix” approach to technical support. However, an MSP can bring many types of value to a small business. In particular, an MSP can function as a strategic partner for a small business. Technology needs to be part of your long-term strategic planning. MSPs have the ability to devote energy to understanding emerging trends that can help your organization develop a “technology roadmap.” This is a long-term strategy document that outlines how and what technology should be used going forward. The roadmap takes a proactive view of technology as a strategic tool for the long-term growth of the business. Individual parts of a technology road map will address specific aspects of the company’s “technology” such as software development, infrastructure upgrades, digital transformation, and product innovation. A technology roadmap that includes product innovation is especially important. Questions to ask in this context would be “can technology improve the delivery of products and services, or improve qualitatively the nature of the product or service itself?” The roadmap may also include research and development initiatives. As part of C-suite plans to stay competitive and thrive in the market, leadership needs to understand what new technologies are available for future innovation.

Here are just a few examples of how an MSP’s specialized staff with expertise can help.

Software Development – Strategic IT should be evaluating the present software applications and addressing improvements and re-designs that will address potential customer demands.

Infrastructure Upgrades as the Business Grows – There are many examples, but a simple one is redundancy. As a business grows, it becomes increasingly important to address redundancy. The larger the business, the more complex the infrastructure becomes. It is important that businesses look throughout the infrastructure and identify the single points of failure that need to be addressed and developing real-time work arounds and disaster recovery plans is an increasingly complex task that requires significant resources and attention.

Digital Transformation – Digital transformation refers to taking tasks and using digital tools to improve efficiency and response. This can mean anything from moving from in-house servers to the cloud, using SaaS, creating online portals for sales and marketing, to just about anything you can imagine. A new example is the use of AI, especially machine learning which can be used to develop more effective inventory planning and offer more precise marketing responses to individual prospects.

Security Roadmaps – A security roadmap is similar to a technology roadmap, but with a very tight focus. Ensuring your data remains safe from cybercriminals, internal error, and software or hardware breakdowns is the goal of a security roadmap. Your data is critical to your business. It is proprietary and it is also very vulnerable to theft. A data breach can be a real threat to the viability of your business. The legal and reputational consequences can take down a small business. A security roadmap can include:

  • Determining what regulations govern your data (HIPAA, GDPR, FERPA, etc.)
  • Developing access protocols
  • Training employees about human vulnerabilities to cybercrimes, such a phishing
  • Creating effective backup procedures, which are particularly important defense against ransomware attacks

Data Management: Everyone knows that data is valuable. The basic business model of some of the largest IT companies hinges partly on the value of data for advertising. But for even the smallest business, significant amounts of data can now be collected. An MSP can help an SMB use that data to tighten inventory, for example. Three ways data helps your business succeed.

Marketing – Data tells you who is interested, when they’re interested, and in what they are interested. Data can tell you where each individual prospect sits in the sales funnel, so your marketing messages reach them exactly where they are. It can also track the performance of your online marketing initiatives.

Forecasting and Sales – Customer Relationship Management applications exist because of the data that can now be collected. They monitor sales efforts, nurture leads, and work to improve customer engagement.

In-house and Operations – Data can track all manner of things in your production of goods or services, identifying where resources are being spent in each step of the process. Data can also be used in scheduling and pricing, although these tools can have human resource and customer relations implications that need to be carefully considered.

In short, there are a lot of areas where technology can be used to not only run your business today but can propel your business forward. Technology that is viewed strategically, not just as a tool to get things done today, can drive revenues and help a SMB remain competitive as the market changes. An MSP has the deep experience and resources to understand your business and contribute to your strategic planning at the C-suite level without requiring the resources necessary to build it up from within.

Is It Time for a Device Upgrade? Check for These 7 Signs

April 15, 2025 No Comments

Technology is fast, and in no time, our gadgets get outdated. According to data from Statista, consumers replace their devices about every 2-3 years. Still, it can be tricky to determine when an upgrade is needed. 

Upgrading your device isn’t just about having the latest gadget. An up-to-date device is safer and more efficient. This article will help you in spotting the signs that your gadget needs replacement. We will talk about seven signs that it is time to get a new one.

7 Signs It’s Time for a Device Upgrade 

It can be hard to tell when you need a new device, especially if you feel the current one is working fine. There are a few ways to tell your device is outdated, from slow loading times to lack of storage. Here are 7 signs it’s time for a device upgrade: 

1. Is Your Device Slow and Laggy?

Slow performance is a major indicator. If your device takes an eternity to boot up, that might be a sign to get an upgrade. Apps that take too long to open can be really frustrating. Slow internet access could mean your gadget is getting older. 

Most of us use our phones, computers, and tablets for day-to-day activities. A slow device makes texting, sending emails, managing calendars, and doing work more difficult. If you can save time in your day with work and personal tasks, the cost of an upgrade may be worth it. 

2. Frequent Freezing and Crashing

Does your device freeze often? Crashes are another bad sign. If you see the spinning wheel a lot, your device might be struggling. These issues mean your device can’t keep up with today’s demands.

Freezing and crashing can impact your productivity. Imagine working on a document on your computer and losing everything when it crashes, or taking 20 minutes to type a simple email. This is why it’s important to have an up-to-date device. 

3. How’s Your Battery Life?

Battery problems are a clear upgrade sign. If your device dies quickly, it’s a red flag. Needing to charge multiple times a day is not normal. A healthy device should last most of the day on one charge.

Check to see if your battery is swollen. This is a safety hazard and should be dealt with immediately. If your device often overheats, the battery may be malfunctioning. These are some pretty serious issues that, in most cases, mean it’s time for a new device.

4. Is Your Storage Always Full?

Running out of space all the time? That’s a good indication that an upgrade is due. It is frustrating when you can’t install new apps. Constantly deleting photos and files is a pain. More storage is one great reason to upgrade.

5. Are You Missing Out on New Features?

New devices boast cool new features. If your device can’t get the latest updates, you’re missing out. Newer models often boast better cameras and screens. They also have faster processors and more memory.

Age plays a huge factor in device performance. Most smartphones last around 2-3 years, and laptops, perhaps 3-5 years. If your device is older than this, then it might be time for an upgrade. Older devices struggle with new software and apps.

6. Are Repairs Costing Too Much?

Repairing old devices can be costly. If the repair costs are high, upgrading may be wiser. Sometimes, the repair costs are almost equal to a new device. In such cases, it is often better to buy a new one.

Since older devices usually go for less on the market, repair costs can add up quickly. For example, if you break the screen on your iPhone X, it can cost more than $300 to repair it. An iPhone X can be purchased for around $175. These repair costs are more than the value of the actual device.

If you’ve had it for a while, you may have paid closer to $1,000 at the time of release. When you combine what you spent on your current device with any repair costs, you’ll notice it’s much better to upgrade. 

7. Does Your Device Support the Latest Software?

Older devices often can’t run new software. This may be a security risk and also means you miss new features. Consider upgrading if your device can’t update to the latest OS.

Old software has security holes in it. Your data can easily be compromised by this kind of threat. Most hackers usually attack those gadgets operating on older, obsolete systems. This is why it’s important to keep your devices updated. 

If you keep an old device around, your data becomes vulnerable. You won’t be protected by the latest security patches. A new device running on the latest update is the safest option.

 

Ready for a Fresh Start?

If you have been noticing these signs, then that is probably the time for an upgrade. The new device will make your digital life easier, more fun, and a bit safer. Think about your needs and budget in choosing a new device.

Don’t wrestle with an older, slower device; upgrade to one that will serve you much better. Your increased security and productivity will thank you in the future. If you need help choosing a new device, contact us today.

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Featured Image Credit

This Article has been Republished with Permission from The Technology Press.